The most contagious brands give their customers the tools they need to align their personality with the brand. Calyp makes your brand available for your customers to endorse and share in a way they can make it their own. By providing official brand assets and campaigns for your Endorsers to personalize, the Calyp program is designed to encourage sincere and thoughtful personalization of endorsement messages.
You provide them with content in the form of campaign creative, maintaining brand integrity; and they provide a passionate personal message to engage their friends. This personalization makes them eager to share, and nothing is more powerful than a personal endorsement from a friend.
“When your business gets your customer to recommend you to their friends it’s the HOLY GRAIL! Personal Endorsements are the key to any businesses marketing success.”
— Sheryl Sandberg (Facebook COO)