Calyp® ("klip") is a patented digital advertising and marketing platform used to unleash the power of customer relationships throughout mobile and social media communities. Calyp connects your brand and marketing content directly to your passionate customers to amplify advocacy.
Your customers use the Calyp app to share personalized campaigns with friends via texts and social media posts in return for rewards and cash incentives. Their personal relationships offer a high quality impression to a qualified lead, a like-minded friend.
As a Calyp client your brand will leverage the Calyp campaign management system, which includes a collaborative dashboard, ad rendering and campaign distribution engine along with comprehensive performance analytics.
"Social Ads Shared Amongst Friends Are Most Effective. 68% of people are more likely to remember the ad, 2x more likely to remember the ads message, 4x more likely to purchase."
— Nielsen's BrandLift
Advertising Effectiveness: Understanding the Value of a Social Media Impression